Market Insights Manager Haematology

Sobi is in a fantastic position of growth and is currently preparing for launches of important new medicines in indications with a high unmet medical need. The new Market Insights Manager Haematology will have a clear focus on seeking vital information to optimize the preparations of the upcoming launches within the Haematology Franchise internationally.

 

About the role

Purpose

  • Proactively seek information on the haaematology environment and emerging the evolving competitive landscape

    • From multiple internal/external sources including customer networking, congresses & commissioned work

    • Primary focus is to support the launch of a new haaematology medicine contributing to launch excellence

  • Support the development and communication of the understanding of trends in treatment and product use in conditions where the product is indicated or expected to be indicated in the future.

  • Participate in the collaboration with Haematology affiliate teams to gather all aspects of market data and intelligence available to ensure the development of an informed global commercialisation strategy.

 

Key Responsibilities

  • Manage market research and CI projects

    • Day-to-day management of projects and interaction with vendors (incl. planning and approvals) to ensure delivering results on time and within budget

    • Provide in in-country support to gather and analyse competitor use and the product use post launches and aggregate local market data in terms of (patient) population data as well as sales data to EMENAR level

    • Spend 20% of work time in the field (supporting business activities), gathering competitive and market market-based information, interacting with key customers where appropriate to continually evolve the view of the landscape 

  • Keep market data and competitor information up-to-date, structured and available

    • Keep reference market data up-to-date for cross-functional use

    • Share competitor information from congresses and captured in the field (incl. up-dates to competitor development time lines and other materials where relevant)

  • Work in close collaboration with the Haematology Franchise cross-functional team (and co-development colleagues where appropriate)

    • Support assigned HQ project groups and support the overall Sobi Global business plans

 

About you

Sobi is looking for a person with the following qualifications and personal attributes:

 

Education/Learning Experience

University degree level education – business with focus on marketing and research

 

Work Experience

  • Market analytics or decision support role or equivalent for a minimum of 3 years preferably within the pharmaceutical industry

  • Recent experience in a highly competitive therapy area, preferably rare diseases within haematology

  • Experience in commissioning market research or marketing projects to external vendors

 

Skills/Knowledge/personal attributes                

  • Strong analytical and strategic thinking skills

  • Networking and opinion leader relationship development engagement

  • Report writing and presentation of analysis and strategic marketing recommendations

  • Effective communication and team working skills

  • Project management and leadership experience, delivering results on time and within budget

  • Flexibility, ability to manage change and operate in an environment of uncertainty

  • Demonstrable customer relationship management experience

  • Personal maturity and an ability to stand up for yourself and your expertise

  • Fluency in written and spoken English is required 

 

Other information

Location:

The position will preferably be based in the Stockholm office. Regular international travel is required

 

Reporting to: 

Senior Director Market Analytics & Insights 

 

About Sobi™

Sobi  is a specialised international biopharmaceutical company transforming the lives of people with rare diseases. Sobi is providing sustainable access to innovative therapies in the areas of haematology, immunology and specialty indications. Today, Sobi employs approximately 1,300 people across Europe, North America, the Middle East, Russia and North Africa. In 2019, Sobi’s revenues amounted to SEK 14.2 billion. Sobi’s share (STO:SOBI) is listed on Nasdaq Stockholm. You can find more information about Sobi at sobi.com

About Sobi text from the most recent press release on sobi.com